September 19, 2018
– Partner with Realtors with “EASE” by being creative and adding value.
– Greatly IMPROVE your email replies by adding “urgency” and creating “anxiety”
– Open your thoughts to a HUGE opportunity that can set you up for LIFE.
Jul 23, 2018
In this episode of Mortgage Banker University, Brett dives deep to exploit all the possible niches you as a mortgage professional could become a specialist in so that you become the no questions asked go to lender for any niche you want.
This episode is guaranteed to get you thinking differently and will introduce a proven approach and positioning system that is wildly successful in both lending and almost all other industries also.
Let Brett help you identify a niche you can exploit in your business and start winning more of your ideal clients with less work.
Feb 28, 2018
In this episode of mortgage banker university, Brett details exactly how you can optimize your pre-approval process to differentiate yourself from the competition, wow realtors and help your clients and agents get more offers accepted.
In this episode I will detail:
The tactics and tips I share in this episode are sure to help you grow your purchase business by focusing on adding tremendous value to your clients and Realtor partners by going above and beyond the normal.
Feb 22, 2018
In this episode of Mortgage Banker University with Brett McDonell, Brett discusses all the various ways you can leverage the US Tax reform to educate and deepen your relationships with existing Realtors and financial planning partners as well as how to get in front of hundreds of new potential referral partners and explode your network and business.
Feb 12, 2018
In this episode of MBU with Brett McDonell, you’re going to learn how to partner with Realtors to make their open houses more successful.
These “Value Based” tactics detailed in this episode will give you the tools needed to approach any Realtor that has a home for sale and help them leverage their open houses better and more efficiently.
The ideas discussed here today with enable you to partner with new realtors and add tremendous value to existing realtor relationships.
I am confident that if you actually do any of these tactics, they will work and you will be able to generate new relationships with realtors out of thin air or out of any open house.
Dec 6, 2017
In this episode of MBU with Brett McDonell, Brett details 11 EASY ways you can grow your mortgage business.
This episode will give you the ideas needed to easily and systematically grow your business week after week.
October 31, 2017
This episode is the culmination of wisdom gathered from 15 years of personally selling mortgages on the front lines of finance.
As I just mentioned, I have been originating mortgages for 15 long years. I started selling loans when I was just 21 years old and have had to teach myself the ropes, learn from my mistakes and adapt to various industry and market changes the entire time.
Over those 15 years I have learned a lot about what works good, what works great, what to do and what not to do and I boiled that all down into this podcast episode.
I do this because I am passionate about helping you grow your business the smart way and doing it as fast as possible.
In this powerful episode, I share:
And much much more.
Do yourself a favor and take the time to listen to this episode to make sure you avoid the mistakes I made and to focus on the things that have been proven to work over a 15 year mortgage career.
As always, If you have questions on how to implement and execute this strategy, email me at Brett@MortgageBankerUniversity.com
October 20, 2017
In this episode of MBU, I interview Art Sobczak, best selling author of Smart Calling, legendary sales trainer and speaker that has taught how to crush it selling on the phone for over 30 years and has worked in virtually every industry. Needless to say, Art is the expert when it comes to everything phone sales.
The benefits of being an expert, confident phone prospecting mortgage professional are endless…
In this episode you will learn:
And much much more.
Do yourself a favor and take the time to listen to this interview, your bank account will thank you!
As always, If you have questions on how to implement and execute this strategy, email me at Brett@MortgageBankerUniversity.com
October 17, 2017
In today’s podcast episode, I discuss several strategies to help your clients and business partners work through the massive Equifax Credit Breach that has negatively affected 150 Million people.
You will learn how to leverage the Equifax Credit Breach to:
The strategies discussed in this episode will help you build clients for life and ravings fans.
As always, If you have questions on how to implement and execute this strategy, email me at Brett@MortgageBankerUniversity.com
October 12, 2017
This episode will walk you through how to get the most out of using Brett’s proprietary worksheet, “The Realtor Partner Network Xploder”.
This episode comes with a FREE resource, worksheet and download that you can get by clicking here.
This episode and worksheet is an eyeopener and will help you grow your Realtor partners and your purchase business to working smarter, not harder.
As always, If you have questions on how to implement and execute this strategy, email me at Brett@MortgageBankerUniversity.com
October 10, 2017
In this episode of Mortgage Banker University with Brett McDonell, I go deep on how loan officers and mortgage professionals can leverage LinkedIn to:
In total, I discuss 16 ways to leverage LinkedIn and grow your business.
I hope you enjoy this episode.
As always, If you have questions on how to implement and execute this strategy, email me at Brett@MortgageBankerUniversity.com
October 5, 2017
In this episode of mortgage banker university with Brett McDonell, I teach you another closing tactic you can use to turn more prospects into clients.
I learned this closing tactic from the business legend himself, Brian Tracy. I have personally tailored this universal closing tactic just for you so that you can use it in your mortgage business to increase conversion, help more clients and make more money.
In this short, but value packed episode you will learn:
Being able to Convert a Prospect to a client using strategic closing techniques is a critical skill that most mortgage professionals don’t know how to do… Don’t be one of them!!
Listen to this episode, learn the skills needed to be pre-emminent, help more clients and make more money!
Rinse and Repeat!
As always, If you have questions on how to implement and execute this strategy, email me at Brett@MortgageBankerUniversity.com
October 3, 2017
In this episode of Mortgage Banker University with Brett McDonell, Brett discusses a blue ocean mortgage marketing strategy that will help you grow your purchase business by thinking outside the box and working with FSBO’s (for sale by owner sellers).
In this episode you will learn:
This concept is not being done by anyone in the industry, listen to this episode to learn this breakthrough strategy before your competition does and reap the rewards.
September 28, 2017
WARNING: If you do not want to double or triple your pipeline, help a ton of clients and have your best month ever… DO NOT read any further or listen to this new episode.
In this episode of Mortgage Banker University, you will learn the strategies needed to not just deal with rising interest rates, but to thrive leveraging the threat and reality of them.
The FEDS recent announcement to increase rates in October, 2017 provides both a threat and opportunity for mortgage professionals and homeowners.
In this episode, you will learn:
Final Warning: Your time is limited to act on these ideas and strategies – Dedicate 10 minutes to listen to this episode right now before some other opportunistic loan officer does, then uses these ideas to leverage rising rates to steal your client, or get a meeting with your referral partner.
You can either let the threat of rising interest rates make you nervous and scared, or you can kick rising rates ASS and use the tactics, scripts and strategies in this episode to have your best month ever, your choice!
Regulators, mount up! (if you get that reference, you’re awesome)
September 21, 2017
In This episode, Brett discusses 3 BOLD strategies to help you stand out in your market and position yourself as a value driven mortgage professional.
This episode is 1 of a series of 3 episodes on how to stand out.
You will learn how to stand out by:
These ideas if done have the ability to help you differentiate yourself from all your competitors by leading with value, being creative and by doing the things that other lenders aren’t willing to do.
September 19, 2017
In today’s episode of Mortgage Banker University with Brett McDonell, Brett lays out a detailed marketing strategy and action plan to help you generate purchase loans and buyer leads by marketing directly to renters.
In this episode, you will learn:
As always, action creates action, so don’t use this strategy for mental entertainment…. Do it and reap the rewards.
If you’re a loan officer, sales manager, mortgage broker or mortgage banker, this strategy could be the key to helping you become a purchase loan monster.
September 12, 2017
Episode #18 of Mortgage Banker University with Brett McDonell focuses on a proven and time tested closing tactic called “The Concession Close”.
This closing tactic is a MUST HAVE for every mortgage professional to have in their sales tool box. Without closing tactics like the concession close, most loan officers have no strategic plan to actually transition a prospect to a client and to get a formal commitment to get that loan going.
In This Episode You Will Learn:
This tactic is a powerful sales tool that you can use to increase conversions, convert prospects quicker and make more money.
September 7, 2017
In episode 17 of MBU with Brett McDonell, Brett discusses a strategy he has had some success with lately which is targeting prospects with home equity loans to consolidate them into a new 1st mortgage.
In this episode you will learn:
This episode is action packed and is filled with golden nuggets that will help you become an even better mortgage advisor and sales person.
September 5, 2017
Ready to make more money with the same or less amount of work?
The easiest way to do that in the mortgage business is to simply increase your average loan size.
In this episode, Brett details 7 strategies to strategically increase your average loan size and make more money.
Take a few minutes to listen to this episode and start applying these tactics to strategically increase your loan amounts which will allow you to make more money with the same amount of work you’re doing now.
Disclaimer, Don’t listen to this episode if you:
I know these tactics will help you meet your sales goals faster, allow you to identify and leverage better referral partners and increase your bank account.
August 29, 2017
In this episode, Brett discusses a lead generation strategy called “Referral Storming” that leverages the law of reciprocity to generate referrals consistent referrals.
Brett also details his case study of giving a referral each business day for 10 days straight and lets you know what he got in return.
After listening to this episode you will have a new proven lead generation strategy that is rooted in psychology and is time tested to work.
Resources mentioned:
Ultimate MLO daily planner can be downloaded at www.mortgagebankeruniversity.com
Client Questionnaire: Email Brett@mortgagebankeruniversity.com for the questionnaire
August 22, 2017
In this episode of MBU with Brett McDonell, Brett details a sales strategy called “The Soft Commitment Sales Strategy” that will all, but guarantee you two referrals for every loan you do for the rest of your career.
This strategy can also be used to land Realtor meetings with the agents on every purchase deal you do.
In this episode, you will learn:
– How to get soft commitments while you have all the leverage that will produce two referrals on every loan you do
– How to get meetings with the listing agent on every purchase deal you close
– How to warmly get referrals from clients without having to chase them down and beg
This strategy is one that can double your referrals and pipeline if you do it consistently.
August 17, 2017
In this experimental episode of MBU with Brett McDonell, Brett try’s out a new format for the show that details 3 simple tips to grow your business in 3 minutes.
The focus of this episode of 3 tips to add value to realtors.
Today’s tips will help you:
August 15, 2017
For anyone that wants to double or triple their income, amount of referral partners, testimonials and referrals, I have incredible news for you.
This Wednesday, August 16th at 1 pm pacific standard time I am doing a webinar guaranteed to get you unstuck, thinking big, and highly motivated to succeed beyond what you ever thought possible.
My main goal and sole focus from doing this webinar is to add tremendous value to your life and business and share with you what has worked for me, others in the industry and provide you with new inspiration and ideas to grow your business, add more value and dominate your market!
August 10, 2017
In this episode of MBU with Brett McDonell, Brett details a sales strategy that he used to win over a rate shopper that called and said the dreaded question… “What’s your rate today on a 30 year fixed”?!
In this episode you will learn:
We all get this question and you need to be prepared to answer it.
August 8, 2017
In this episode of MBU with Brett McDonell, Brett details how to properly use one of his secret weapon strategies, RISK REVERSAL, a strategy Brett learned from legendary marketing and business strategist, Jay Abraham, the $9.6 Billion Dollar Man!
By incorporating this simple yet powerful tactic into your sales presentations and marketing collateral you will:
August 3, 2017
In this episode of MBU with Brett McDonell, Brett details 4 game changing, super productivity questions that if you ask yourself throughout your work day, you will:
As you can see, these questions and the actions that follow these questions can be life changing.
Take a moment to incorporate some of these questions into your work day and watch your productivity grow exponentially!
August 1, 2017
In this episode, Brett details 3 proven strategies that you can use to partner with new Realtors as well as add tremendous value to existing Realtor partners.
These 3 strategies, if executed will open up new doors and opportunities for you that have the power to change your business forever and make you a “purchase lender” and “person of value” to any Realtor you come in contact with.
Don’t just use these ideas and strategies as mental amusement, put them to work and let me know your results. I am confident that if applied, you will be successful beyond what you ever thought possible.
“Money is the by-product of adding value”
Jul 28, 2017
It’s no secret that it’s hard to stay motivated each and every day, to get back on the horse, makes sales calls, meet new referral partners and continually put ourselves in uncomfortable situations necessary for business and personal growth.
Today’s episode gives you a powerful tool to help you stay motivated and remind you of why we put a suit on each and every day. The pump up video gives you secret weapon to get your game face on and get fired up to add more value, close a deal and get back on the horse!
Your takeaways from this episode will be:
Jul 26, 2017
Referrals are arguably the lifeblood of a successful mortgage professional’s business. Without consistent, qualified referrals life can be very hard as it’s not easy to generate leads month after month without knowing how to leverage your database, network and sphere of influence.
In this episode Brett dives deep on how to generate leads and referrals from your existing network and from each new client you work with. Some of the key takeaways from this episode will be:
We truly hope this episode helps you grow your business and opens your eyes to the possibilities of leveraging your network not just for referrals of new clients, but for a bounty of referrals of new referral partners that will keep you fed with qualified leads for the rest of your career.
Jul 24, 2017
In this episode of MBU with Brett McDonell, Brett discusses how to optimize your email signature to strategically and passively generate more leads, sell more products, and effectively use pre-suasion and positioning to get what you want out of any email exchange.
Jul 20, 2017
In this episode of MBU with Brett McDonell, Brett discuss a proven marketing strategy to show you how to partner with new Realtors, add tremendous value to existing realtors and get a chance to speak to hundreds of people looking to buy a home and get a mortgage.
Jun 02, 2017
In this episode of Mortgage Banker University, Brett exposes a blue-ocean marketing strategy that will put you in the drivers seat to locate hot prospects that need help with their mortgage every single day.
May 13, 2017
In this episode of MBU with Brett McDonell podcast, Brett digs deep on a unique sales strategy called “Deal Storming”. You will find out how to make a splash at your next meeting, event or sales call by learning to strategically leverage your referral partners, resources and team members.
May 5, 2017
In this episode of Mortgage Banker University w Brett McDonell, Brett discusses the strategy of “Retail Wholesaling”. This creative and potentially breakthrough marketing strategy can create a new channel for leads and can be scaled massively for those with unique loan products.
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